Thursday, September 29, 2011

THE PHOTO SHOOT- THAMES RIVERSIDE

Tuesday  27th September we did a photo shoot for the rest of  my collection. The shoot went really well.
Model Katy Dron literally looked perfect in every shot.


HERE ARE SOME BEHIND THE SCENES SHOTS


                                       Photographer Dominic Hatcher and model Nadeem Saul

Location -Thames Riverside




                                        Make up artist who did such an amazing job


                                        Danielle Kahlani -www.technicolorlondon.com



                                                               Model- Katy Dron




                                 Photography duo Dom and Anna, with model Katy and me.


          AND HERE ARE SOME PREVIEW SHOTS- TAKEN BY ANNA ON HER IPHONE 



















 

Tuesday, September 20, 2011

HARDWARE LONDON GORILLA SHOW

SUNDAY 18TH SEPTEMBER. OUTSIDE 6 BURLINGTON GARDENS W1. 12.30am
INTRODUCTION TO THE GORILLA SHOW CREW!!

Models Ty & Nadeem wearing the HARDWEAR leisure wear. Ty in the Jamica whoreware bra.

EJ

Paris-  "what you looking at"



Polly - My Bad Sister


Nadeem, Jake, EJ, Jake, Josh all the boys before the show.

 Josh

Jake, EJ, Brooke, Jake

Honey

                                           PEP TALK


- "Are you fucking listening to me?....This is how its gonna roll..."







WELCOME TO HARDWARE LDN FASHION SHOW 

"GET THE FUCK OUT THE CAR AND GET THE SPEAKER ON THE ROOF "- 


                            
OI POLLY

CAN I HAVE YOUR ATTENTION PLEASE YEAHH YOUU.....

THE CATWALK

Paris

KATY, TY, HONEY AND PARIS REAPING HARDWARE IN A BIG WAY. CANT HELP THE EYES GETTING DRAWN TO THOSE BEHINDS LETS BE HONEST!!
ARE "Are you looking at me?" Katy, Ty & Honey


AND THE BOYS AT THE SHOW.........

EJ, Jake and the chest of Nadeem




HARDWARE'S COUTURE COLLECTION OF BRA'S HANDMADE FROM STUDDED GLOVES - "WHOREWARE"
WITH HARDWARE LEGGINGS AND ACCESSORIES
Katy & Ty
Left to Right - Brooke, Paris, Honey, Ty & Katy 
ALL JEWELLERY IS HAND MADE BY ME JESSICA HORWELL THE DESIGNER.
I GET EVERYTHING I USE FOR THE JEWELLERY FROM A HARDWARE SHOP.
"HENCE THE NAME HARDWARE"

Katy

Brooke




 MY BAD SISTER
SOPHIE AND POLLY DUNIUM
                    


Polly and Sophie Dunium with  Jessica Horwell Designer & Creative Director of Hardware LDN.

FUCK YOU- We pulled it off...!!


And a MASSIVE shout out to all my legend mates that helped make this show happen.


Photography
Dominic Hatcher - http://www.dominichatcher.com/
Jim Johnston - http://www.flickr.com/photos/jimtobias/sets/72157627573668067/

Film
Jasper Delamothe, Max, Jack and Ed

Music
My Bad Sister- Sophie and Polly Dunium

Make-Up
Zoe Koritsas - www.zoekoritsas.com 
Alexa Neasham
Claira Matheson
Alicia Davies

And obviously to all the models.

Nadeem Saul Chweya Austen, Earl Atkinson, Jake Cooper, Jake young, Josh, Katy Dron, Ty Evans, Brooke Livesey, Paris- love child and Honey Simmonds.








MAKE UP PREP FOR THE HARDWARE LDN STREET SHOW








Make-up artist Zoe Koritsas and her team made the girls look bold and beautiful for the Hardware LDN Street Fashion Show.  Doing a gorilla event, the girls need to look strong - even more so than usually - to get the attention of the onlookers.  Although - that was definitely not a problem for the Hardware LDN models.  Zoe said of her design...


"The overall look i was going for was "underground glamour with a statement" to reflect the Hardware ethos. 

Bold lips are the perfect statement fashion accessory, so i created a 3- toned lip that exaggerates and dramatises the lip. Its a change from a one dimensional lip to a full spectrum pout. The rest of the make- up is fairy low key with grooming the eyebrows and detailing the eyes with smouldering black kohl sweeping upwards- underneath the eye.  
Using a yellow gold pigment and gloss slicked on the lids to compliments the lip tones and recreates that "underground club" glossy sheen you get on the lids." 


Check out Zoe's website at www.zoekoritsas.com

Monday, September 5, 2011

WHOREWARE FOR HARDWARE







Having always had a love for outrageous revealing and bold numbers, I have created a Couture range called Whoreware.  This collection is all hand-made from studded gloves, chains and zips.  They look great with the leggings, especially when worn high-waisted.  They are make-to-order.  More to be shot and posted soon.  Hope you like them.  Please email jessica@hardwareldn.co.uk or charlotte@hardwareldn.co.uk for more information.  

Friday, September 2, 2011

BOX 32
























Hardware LDN is now retailing in BOX 32, 32 Boxhagnerstrasse in Berlin.  If it is not already painfully obvious - Hardware loves Berlin, and now Berlin is loving Hardware.  If you are like us, you will love Box 32 so check it out next time your in town.  As well as a shop, Box 32 is also an art gallery - exhibiting street artists such as Artiste Ouvrier and Bohomaz.